How to Use Social Media to Find PR-friendly Journalists

Tony Hardman: Cision recently published the 2017 Global Social Journalism Study, which introduced a spectrum of Social Archetypes for journalists. These archetypes group journalists by their common behaviors and beliefs about social media. This information may help you segment journalists Continue reading How to Use Social Media to Find PR-friendly Journalists

Germany’s Social Media Law May Force Facebook To Be Judge, Jury, And Executioner Of Free Speech

[Codango: Let me guess… you don’t think this can happen where you live?] Jill Petzinger: People walk inside the dome of the Reichstag building, the seat of the German lower house of parliament Bundestag in Berlin, September 16, 2013. The Continue reading Germany’s Social Media Law May Force Facebook To Be Judge, Jury, And Executioner Of Free Speech

Social Media Marketing for Link Building: Top Tactics & Strategies

Aleh Barysevich: The role of social media marketing in SEO isn’t that obvious. Some people feel skeptical about social signals affecting Google’s rankings in any way. Some separate social media marketing and SEO as fields with different goals and methods. Continue reading Social Media Marketing for Link Building: Top Tactics & Strategies

0 Followers on Social Media? Here’s How to Effectively Promote Your Content Anyway.

Neil Patel: Who said you need social media followers to get more traffic to your blog? So, you’ve started a blog, but you don’t (yet) have the social media following to drive traffic there with a simple tweet or Facebook Continue reading 0 Followers on Social Media? Here’s How to Effectively Promote Your Content Anyway.