Are You Using Social Media To Its Full Potential? If Not, Start Now

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Reggie Nicolay: The numbers speak for themselves.

Every month, users spend a staggering 700 billion minutes on Facebook and each week, Twitter users post one billion tweets, according to Resident.com.

Around 80% of internet users are active on Facebook, and a large majority of those are a rising real estate demographic — U.S. adults aged 30-49. So why have real estate agents been slow to bear the fruits offered by sites like Facebook and LinkedIn?

A recent study by Realtors Property Resource (RPR), where I am the vice president of marketing, found that…

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